Massanutten, VA Profile: Facts, Map & Data


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Massanutten, Virginia - Basic Facts

The Massanutten Census Designated Place had a population of 2,247 as of July 1, 2017. Massanutten ranks in the lower quartile for Population Density and Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Virginia. See peer rankings below.

The primary coordinate point for Massanutten is located at latitude 38.4111 and longitude -78.7279 in Rockingham County. The formal boundaries for the Massanutten Census Designated Place (see map below) encompass a land area of 9.92 sq. miles and a water area of 0.02 sq. miles. Rockingham County is in the Eastern time zone (GMT -5). The elevation is 1,699 feet.

The Massanutten Census Designated Place (GNIS ID: 2390129) has a U1 Census Class Code which indicates a census designated place with an official federally recognized name. It also has a Functional Status Code of "S" which identifies a statistical entity.

Beneath the boundary map are tables with Massanutten population, income and housing data, five-year growth projections and peer comparisons for key demographic data. The estimates are for July 1, 2017.

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Massanutten Census Designated Place, VA Boundary Map

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Massanutten, VA Data & Demographics (As of July 1, 2017)


Total Population 2,247
Daytime Population: Workers 1,320
Daytime Population: Residents 1,093
Total Daytime Population (TDP) 2,413
Ratio TDP/Total Population1 1.07
Population in Households 2,247
Population in Familes 1,945
Population in Group Qrtrs 0
Population Density2 227
Diversity Index3 24


Median Household Income $65,325
Average Household Income $83,799
Per Capita Income $32,088


Total Housing Units 2,729 (100%)
Owner Occupied HU 710 (26.0%)
Renter Occupied HU 157 ( 5.8%)
Vacant Housing Units 1,862 (68.2%)
Median Home Value $257,680
Average Home Value $299,083


Total Households 867
Average Household Size 2.59
Family Households 658
Average Family Size 3
  1. If the ratio of the TDP to Total Population is greater than 1, the location gains population during the day when commuting workers are present. If the ratio is less than 1, the location is more of a bedroom community where people commute to another place for work.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2017 2017-2022
Population -0.27% -0.02%
Households -0.27% -0.02%
Families -0.37% -0.06%
Median Household Income   2.28%
Per Capita Income   2.95%

Massanutten, VA - Peer Comparisons by Rank and Percentile

The table below compares Massanutten to the other 593 incorporated cities, towns and CDPs in Virginia by rank and percentile using July 1, 2017 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 255 57th
Population Density # 471 21st
Diversity Index # 448 25th
Median Household Income # 185 69th
Per Capita Income # 178 70th

Additional comparisons and rankings can be made with a VERY EASY TO USE Virginia Census Data Comparison Tool.

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