New River, VA Profile: Facts & Data

The primary coordinate point for New River is located at latitude 37.1335 and longitude -80.5914 in Pulaski County. The formal boundaries for the New River Census Designated Place encompass a land area of 0.39 sq. miles and a water area of 0 sq. miles. Pulaski County is in the Eastern time zone (GMT -5).

The New River Census Designated Place has a U1 Census Class Code which indicates a census designated place with an official federally recognized name. It also has a Functional Status Code of "S" which identifies a statistical entity.

A Census Designated Place (CDP) is a statistical counterpart to a self-governing (incorporated) place such as a city, town, or village. A CDP is not a legal entity and has no governmental functions.

New River, VA Data & Demographics (As of July 1, 2025)

POPULATION
Total Population	237 (100%)
Population in Households	237 (100.0%)
Population in Families	172 (72.6%)
Population in Group Quarters¹	0
Population Density	606
Diversity Index²	38


INCOME
Median Household Income	$45,000
Average Household Income	$59,973
% of Income for Mortgage⁴	31%
Per Capita Income	$27,329
Wealth Index⁵	37
Socioeconomic Status Index⁶	Moderate (61.3)

HOUSING
Total HU (Housing Units)	131 (100%)
Owner Occupied HU	78 (59.5%)
Renter Occupied HU	30 (22.9%)
Vacant Housing Units	23 (17.6%)
Median Home Value	$222,222
Average Home Value	$236,603
Housing Affordability Index³	78

HOUSEHOLDS
Total Households	108
Average Household Size	2.19
Family Households	52
Average Family Size	3.00

NOTES

Group Quarters - a place where people live or stay in a group living arrangement. Includes college residents halls, nursing facilities, military barracks, and correctional facilities.
The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different races or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
The Housing Affordability Index base is 100 and represents a balance point where a resident with a median household income can normally qualify to purchase a median price home. Values above 100 indicate increased affordability, while values below 100 indicate decreased affordability.
The % of Income for Mortgage quantifies the percentage of median household income dedicated to mortgage payments on a home priced at the median value (assuming a 30-year mortgage and a 20% down payment).
The Wealth Index is based on a number of indicators of affluence including average household income and average net worth, but it also includes the value of material possessions and resources. It represents the wealth of the area relative to the national level. Values above or below 100 represent above-average wealth or below-average wealth compared to the national level.
The Socioeconomic Index ranges from zero (lowest relative status) to 100 (highest relative status). This measure quantifies disparities in social position of an area's inhabitants and is built from a broad range of demographic, housing, and socioeconomic inputs. More information on this measure can be found in Esri's SEI tutorial.

New River, VA - Peer Comparisons by Rank and Percentile

The table below compares New River to the other 688 incorporated cities, towns and CDPs in Virginia by rank and percentile using July 1, 2025 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

GROWTH RATE / YEAR	2020-2025	2025-2030
Population	0.00%	0.17%
Households	0.54%	0.37%
Families		4.88%
Median Household Income		4.57%
Per Capita Income		1.82%
Owner Occupied HU		1.25%

Variable Description	Rank	Percentile
Total Population	# 571	17th
Population Density	# 358	48th
Median Household Income	# 584	15th
Housing Affordability Index	# 211	31st
Per Capita Income	# 565	18th
Diversity Index	# 447	35th

New River, VA Profile: Facts & Data

New River, Virginia - Basic Facts

New River, VA Data & Demographics (As of July 1, 2025)

POPULATION

INCOME

HOUSING

HOUSEHOLDS

GROWTH RATE / YEAR

New River, VA - Peer Comparisons by Rank and Percentile

New River, VA - Most Popular Things to Do

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Pulaski County